As a sector that is undergoing very strong development due to the pressure to “consume better” and environmental issues, mass consumption and associated brands need support throughout their distribution channels (generalist/specialist brands or sites, short circuits, out-of-home catering). We help them to develop innovative services and customer experience, to optimize their customer knowledge and ultimately to implement it thanks to the best of technology.
Faced with a more reasoned and quality-conscious consumer, mass consumption brands are optimising their multi-channel distribution strategy (store, web, mobile, social networks) and promotion by optimising the customer experience (personalisation, reinsurance, instantaneous relationships, advice, new experiences).
Our clients provide their teams with the best tools (clienteling, link with marketing automation and RS platforms, intelligent reporting) to free themselves from the retailer relationship and offer new experiences (pre-booking, smartphone scanners, payment terminals, loyalty programs, product geolocation).
Customer centric marketing
Solution & IS consulting
Animation / deployment of project framing methodology
Project support in agile mode
SalesForce Ecosystem Implementation
Design web/mobile services, e-commerce (Digital Factory)
Data Management (Talend partner)
Data Visualisation (Qlik partner, Tableau, Thoughspot)
Innovation through data science and AI
OUR DISCOVERY APPROACH
For a tailor-made support & and an increased experience, come and challenge your projects with our Digital Factory, UX Studio and LAB teams.